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How Instagram Model Influencers Are Affecting People’s Self Esteem

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How Instagram Model Influencers Are Affecting People's Self Esteem

Whether we’d like to admit it or not, social media is shaping our concept of beauty. People’s fitness goals are now driven by chasing an influencer’s body. Everyone wants those huge breasts, tiny waists, and large butts with slim legs for so many, the goal is unattainable. Not only women, but men are also being influenced by those sculpted abs and chiseled bodies.

The influence of idealized images on body image can be conceptualized using social comparison theory. With over one billion monthly active users, Instagram has become one of the most popular social media platforms in the world. The idea of beauty has completely changed with the emergence of “the instagram badie”. Naturally, these influencers have become THE NEW BEAUTY STANDARD. You look at these Instagram model bodies and you have people aspiring to be them when they aren’t even them. These unrealistic toxic beauty standards are deadly.

Some people really push their limits so far to attain this false standard. They start preaching living in extremes. Gambling with their health, indulging in extreme weight-loss behaviors, such as crash dieting or a radical exercise plan. Overtraining, lifting too much weight, that susceptible to injury.

Now, some influencers (fake fitness experts) are making a business out of the naivety of common folks by selling 6 weeks, 8 weeks, 12 weeks transformation packages. Upload enough transformation before and after pictures of their clients, to convince you that they are indeed the ones to help you get in the best shape of your life. Most of their transformation plans fail because they are simply not sustainable for the long term.


Trend Comes and Goes

Trends are not permanent. If we dig down to social media, particular body types are prioritized as ideal body types and for that reason, the trend has emerged out and people may perceive those body types as more attractive and healthier. Perfection and beauty changes over time, and keeping up with them is nearly impossible.

Social Media Is the Altered Reality

A perfect picture on social media is the result of 100s of retakes, perfect lighting , certain camera angles, postures, heavy editing. The people don’t look exactly the same in real life.

Extreme Procedures Are in Trend

Cosmetic augmentation, like liposuctions and buttocks lifts, body injectables (Dimples, cellulite, stretch marks, and lax skin), muscle contouring (for refining the muscles) and many more have become an increasingly popular means of enhancing one’s appearance.

We need to understand that Influencer-based marketing is now a well-known strategy that many brands leverage to reach out to their customers and engage them.

The goal is to make a personal connection with consumer and make them want to be like the influencer and Consumers trust recommendations from a third party more often than a brand itself.

Influencers are getting paid with huge amounts of reach to advertise products or programs. Don’t get blind with certain products that seems promising because you get to see everywhere on social media.


Flaunt Your Uniqueness

People need to understand that everyone has their own individuality. Beauty changes over time and it will continue to change. Don’t compare yourself to strangers on the internet. “No one can be you, embrace it”.
Confidence builds from within
Instead of just focusing on your physical appearance, focus on what makes you happy from within. mental peace and emotional fit are two other aspects of looking beautiful. You don’t need to seek validation from the outside world. you are so much more than the size of your body or a number on the scale

Go for Healthier Lifestyle Change

Exercise regularly – Progress towards your goal – general health, fat loss, better body or strength.

Dig deep inside

Our “bodies” are actually made up of four distinct parts—physical, emotional, mental, spiritual. In order to feel peace, you’ve to work on all parts simultaneously. Surface level happiness (how do I look ) is temporary, dig deep inside and focus on what makes you actually happy. Enroll yourself in activities that can give you something to work towards and a tangible item of growth to be proud of.

Take a break from social media

Spending too much time scrolling can increase feelings of stress, anxiety, and depression. So, it is important to take a social media detox.

Spend time with people that you truly love

Spend some time with people who care about you. Cut those people with whom you do not truly enjoy being around, out of your life and replace them with those who give you energy.


Be grateful for what you have. Research shows that grateful people tend to be healthy and happy. Perhaps when we are more focused on the good things we enjoy in life, we have more to live for and tend to take better care of ourselves and each other.

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